Do you want to boost and/or restructure your business? Discover the latest innovations in landscaping? Chat with other professionals in friendly surroundings? Find new business partners? Recruit personnel? Register now for the Paysalia – the trade show all landscaping professionals prefer! If you are still hesitating, here are six good reasons for signing up!
1. The 3-day business booster
Paysalia is designed to be a true springboard to new horizons to boost your business. A “must” for the sector, Paysalia attracts all the trade media, guaranteeing you a huge showcase. Are you launching a new product or service for landscapers? Carefully watched by the trade media, Paysalia offers a comprehensive set of services dedicated to promoting innovations before, during and after the trade show. You can also compete in the 2021 Paysalia Innovations contest highlighted in all the landscaping trade media.
2. Meet new prospects with profiles matching your business
In 2019, Paysalia and Rocalia attracted nearly 30,000 visitors – landscape entrepreneurs, specifiers, public authorities, wholesalers and retailers from all Europe. They come to meet the exhibitors, including you! To tell them you exist and what you do, make the most of this rare opportunity to reach new target groups and extend your markets with the host of advertising and promotional tools developed for the trade show. In 2021, Paysalia will also feature a new digital matchmaking system to bring you prospects with the right profiles for your business. Because business needs to be done quickly, Paysalia and Rocalia will also propose time slots for your meetings during the events. We do everything we can to maximize the ROI of your participation!
3. Discussions with professionals
Paysalia is truly user-friendly and the event landscaping professionals prefer. The show creates an atmosphere that encourages discussions and business. At the late-night opening on your stand or a meal in one of the restaurants, you build opportunities to consolidate your professional network and develop new commercial partnerships!
4. Discover new ways to develop your business
Showing at Paysalia will also help you discover emerging growth markets like urban agriculture or building vegetalization and adopt new practices like the digitalization of your company. You can attend conferences to reinforce your trade expertise and discover the latest innovations changing the sector. There were 741 suppliers and 1,291 brands at Paysalia 2019, including 22% from outside France. Inspirational!
5. Accelerate your recruitment
You want to develop your business but are limited by finding people to do the jobs? Are you looking for an apprentice to whom to pass on your know-how? Throughout Paysalia 2021 the training/job space including the French Pôle Emploi Jobs Center will register and match the needs of companies and candidates.
6. Exceptional surroundings
It is not an accident that Paysalia is held in Lyon, France. Green city with a thousand facets, the former capital of the Gauls is ideal for work and fun. From the bucolic park of the Tête d’Or to successful urban renewal programs like the astonishing Confluence district, Lyon inspires – and relaxes. If you are looking for ideas or help with organizing your stay, contact our Hospitality Service! And why not stay on in Lyon a little longer to see the famous Fête des Lumières?
Yet again this year, hundreds of exhibitors (see the list) will be at Paysalia 2021, the benchmark landscaping event. Don’t miss out on this unique opportunity to make your business fly!
© Photo credit: Nicolas Rodet, Paysalia 2019